Drunk Elephant

Boots Stores

Show-stopping and bright modular unitary built to introduce this premium skincare brand to the UK.
Finishes
Colourful and bold
Project type
Batch production
Location
55+ Boots stores

Project overview

The brief

Born from our established relationship with Shiseido group, we were pleased to have the opportunity to work with Drunk Elephant. We started the development and prototyping process from a client design visual with vibrant and colourful aesthetics.

The process

Technical drawings of the desired modular design to suit varying store locations. Meeting strict energy consumption targets and evaluating materials to comply with retailer guidelines. We undertook an intense development, manufacture and installation practice to successfully launch Drunk Elephant in the UK.

The challenge

Meeting the different colours and shades of the required pantone references meant a critical process of trialling paints and acrylics to ensure they met the brand guidelines. The design involved numerous small VM elements and working closely with live products.  

Up next

Explore further into our work to learn more about our process and how we can assist you.