Dior

Boots Stores

A very swift 4 month process to develop, prototype and manufacture a new concept for an iconic and luxury brand.

Client relationship

Over 4 years

Project Type

Modular design

Location

53 Boots Stores

Project overview

The challenge

In 2019, we engaged with Dior to produce modular fixtures for a Boots Re-Invention Rollout. Following a strict approval process and adhering to generic Boots guideline to reduce energy consumption within their stores, whilst meeting an ambitious installation programme.

The finishes

A fabulous combination of premium finishes and a classic design embracing Dior’s black and white brand finishes. Products showcased on counter-top displays with illuminated stock drawers, sleek consultation area and strong digital presence.

The installations

The initial 28 stores were installed within 5 weeks on 5 consecutive evenings per week. Sites were bulk manufactured and installed back-to-back by our inhouse skilled joiner and qualified electrician shopfloor teams. A fine example of our ability to develop a modular solution for a fast-pace rollout, whilst maintaining a bespoke, luxury design.

We work closely with Antone to integrate digital technology into builds for brands and retailers throughout the UK. Implementation at Antone factory and on-site attendance along with close co-ordination at the outset ensures seamless interaction between digital and fixtures. Use of interactive technology and large format digital, modular screens and remote data content management.

Senior Account Manager | Digital Supplier